01
Consumer AI Experience
A personalised beauty journey designed around each user.
IncludesSelfie-Based AnalysisPersonalised Beauty InsightsRecommendationsCelebrity LookalikesAI-Powered Personalisation
All case studies
Consumer AI
Combining personalised beauty intelligence with scalable user acquisition.
A personalised AI beauty experience supported by a performance-driven influencer acquisition and growth ecosystem.
- Lifestyle App Store ranking
- Top 20Lifestyle App Store ranking
- Users
- 50,000+Users
- Revenue generated
- $1M+Revenue generated
The challenge
Building the product was only one side of the opportunity.
FaceBloom needed to create an engaging consumer AI experience while also finding a scalable way to grow its audience without depending heavily on traditional paid acquisition.
That meant solving two connected challenges: creating enough personal value for users to engage with the product, and building an acquisition engine capable of bringing those users in efficiently.
The solution
Personalised AI on the product side. Performance-driven growth on the acquisition side.
We engineered the consumer experience around selfie-based beauty analysis, personalised recommendations and celebrity lookalikes.
Alongside the product, we built an influencer growth ecosystem that gave creators referral codes, performance visibility and commission-based incentives.
Instead of treating user acquisition as a separate marketing activity, growth became part of the digital product infrastructure itself.
The ecosystem
A consumer product connected directly to its acquisition engine.
02
Influencer Platform
A dedicated environment for managing creator-led acquisition.
IncludesInfluencer ProfilesReferral CodesPerformance TrackingCommission VisibilityCampaign Attribution
03
Growth Infrastructure
The layer connecting acquisition activity to measurable product growth.
IncludesReferral AttributionInstall TrackingCreator PerformanceCommission LogicAcquisition Analytics
The growth loop
From personalised experience to scalable acquisition.
- 01Users discover FaceBloom through creatorsInfluencer referrals create a trackable acquisition path.
- 02The product delivers personalised valueUsers receive an AI-powered beauty experience tailored around their selfie and profile.
- 03Attribution connects users to creatorsAcquisition can be traced back to the influencer responsible for the referral.
- 04Performance becomes measurableCreators and the business gain visibility into results.
- 05Incentives reinforce growthCommission-based rewards align creator success with product growth.
What we engineered
A consumer product and its growth engine.
AI Consumer Application
A personalised beauty experience powered by user imagery and AI analysis.
Personalisation Engine
Recommendations and experiences shaped around individual users.
Influencer Performance Dashboard
A dedicated platform for referral and commission visibility.
Referral Attribution System
Infrastructure connecting creators to the users they acquire.
Growth Analytics
Performance visibility across acquisition and creator activity.
How do we make the product personally valuable?
How do we create a scalable system for bringing users into it?
Impact
A product and an acquisition engine growing together.
A consumer application can offer a strong experience and still struggle if acquisition remains too expensive.
- Top 20
- Lifestyle App Store Ranking
- 50,000+
- Users
- $1M+
- Revenue Generated
Solution scope
Consumer AIPersonalisationAI Image AnalysisInfluencer PlatformReferral TrackingGrowth InfrastructureUser Experience Design
Building a consumer AI product?
Engineer the experience and the growth engine around it.
We help consumer businesses connect intelligent product experiences with the systems required to acquire, engage and retain users.